We work to initiate meaningful conversations and inspire imaginations.

Our team is from all walks of life and passionate about our individual skills, which flourish when we come together to create something great.

Marketing Strategy

We foster strong relationships.

  • Strategic Consulting
  • Media Buying
  • Events
  • Public Relations
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We go beyond crafting and delivering a tailored marketing strategy for your brand. Every project we collaborate on is facilitated by a dedicated accounts team that provides a reliable, ongoing source of decisive guidance. We pride ourselves on offering proactive support for every client by growing to not only thoroughly understand your needs, but enthusiastically plan for your future.

Our process of crafting your marketing strategy is individualized and inclusive, with our services consisting of everything from annual business planning to strategic research to event execution and more. The constant goal is to act as a secondary element to your brand itself, rather than a third party source. Your values, objectives and mission become our own.

Related Projects and Posts

Building Better Client Relationships

If you’re not careful, long lasting professional relationships can start to feel less like a work partnership and more like a marriage of convenience.

Be More Like Oprah

I recently read an article on LinkedIn titled: Oprah Winfrey Uses the Same 3 Sentences to Get Every Meeting Off to the Perfect Start. Below are the four reasons it caught my eye as I scrolled through all my LinkedIn updates that morning.

The Purpose of Advertising

The first creative director I ever worked for lived by the motto, “If advertising isn’t making you feel something, then it’s not doing its job.”

Creative Solutions

We create passionately.

  • Brand Development
  • Marketing Campaigns
  • Product Design
  • Employee Marketing
  • Environmental
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No matter our personal job titles, we are all creatives to our core. We understand the significance of a strong brand, backed up with the action to drive it. Our innovative team and combined experiences allow us to take your values and visually express them by developing a cohesive, attractive brand identity that fully encompasses who you are. We tailor our creative services to your exact needs, whether the solution is a full rebrand or a simple logo update.

Our process begins with truly getting to understand the ins and outs of your brand. The who, what, when, where and why come together as the driving force behind our creative strategy. Every brand asset developed from tagline to collateral to package design is created with the goal of accurately and attractively capturing your story.

Related Projects and Posts

Legion Brewing

One of the best craft breweries in Charlotte requested expertly crafted collateral to back them up.

How Your Logo Could (and Should) Build Trust

Any designer knows the success of a logo is measured by much more than its visual appeal – typeface, spacing and iconography have to be taken into account in order create a mark that is high-quality and recognizable.

Briye

Briye requested a full rebrand including new logo, website and collateral to modernize their identity and embody their innovative technology solutions.

Digital Marketing

We crave engagement.

  • Targeted Lead-Gen Campaigns
  • SEO/SEM
  • LinkedIn/Social Media Marketing
  • Email Campaigns
  • Digital Media Strategy
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Marketing is ever-evolving and we constantly strive to stay ahead of the curve. Navigating the digital world has become a need, not a want, for brands to stay relevant and reach consumers. Our team consists of analytics lovers, content creators and viral media enthusiasts with a passion for keeping up with trends. We work to identify your particular needs to execute campaigns that encourage engagement and generate meaningful results.

Our digital process prioritizes determining individual KPIs and working from there to develop a solution that produces the right outcome. Our capabilities allow us to enhance strong, comprehensive integrated campaigns or create singular digital marketing tactics. We craft targeted email campaigns, high-quality social media content, precise digital media strategies and more.

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Going Viral 101: How to Reach a Massive Audience

We live in the age of viral content, where anybody can become a celebrity (even for a day or two) with a relevant and correctly timed post.

Disappearing Content, Lasting Influence

Everyone raised in the digital age heard the same warning echoed from the moment they shared their first MySpace mood or Snapchat selfie – what you post on the internet lasts forever.

The Influencer Impact

It’s easy to see that social media has revolutionized the way businesses communicate. The popularity of businesses using social platforms to advertise has opened the door for types of marketers beyond the definition that we’re used to.

Website Development

We stay ahead of the curve.

  • UI/UX
  • Adaptive/Responsive Design
  • Backend Programming
  • Interactive Media
  • Augmented & Virtual Reality
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Your website acts as a resource to showcase the entire identity of your brand, from core values to culture to services and more. We develop each website with user experience in mind, and prioritize creating intuitive navigation complemented by engaging, high quality content. Our team goes beyond designing and delivering by offering hosting, training and consultation services to ensure your online presence is expertly managed down the road.

Our precise web development process is client-centered every step of the way, constantly ensuring we create the ideal result. We work to define your ultimate goals in order to determine key site functionalities, technology requirements and target audiences. Along the way, we facilitate a collaborative process that allows our clients to be key contributors to overall architecture, design and development.

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Design Must-Dos on Your Landing Page

We can’t underestimate the importance of landing page design in the age of digital marketing. You’ve got the user to click your link, now what?

UX/UI 10 Year Challenge

Everybody loves nostalgia, but I think I speak for the masses when I say how grateful I am for the shift in web design over the past decade.

Famous Toastery

Famous Toastery needed a website that communicates the high quality of their food, the breadth of their menu and the ease of finding a location close by.

Video Production

We breathe life into ideas.

  • Cinematography
  • Animation
  • Motion Graphics
  • Color
  • Aerial & Drone
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Good storytelling is essential to successful marketing. Our team consists of talented narrators, creatives and innovators with a passion for using video to make an impact beyond what other mediums are capable of. Audiences are facing an over-saturation of messaging across a multitude of platforms, and creating content that cuts through the crowd is vital. Our videographers are devoted to not only creating high quality, visually engaging work, but truly capturing the emotions and values that drive your brand.

Video is a powerful medium that can enhance nearly any modern marketing tactic, from capturing users on your landing page to catching attention through your digital advertisements. Our team helps define and fulfill your goals, whether they consist of communicating internally, increasing traffic or strengthening your brand. The breadth of our video services include creating content marketing assets, full video production, corporate brand films, social media campaigns and more.

Explore our full videography capabilities at BURKE Video

 

Related Projects and Posts

Video Marketing Trends of 2019

The first month of the new year has had me wondering what marketing trends 2019 will bring, especially from a video standpoint. Video marketing has already changed drastically in the past decade, so what should we expect next?

Meeting the Needs of Modern-day Post Production

With the growth in project volume and expansion of our video team, BURKE was in need of a new storage system for the video production department.

Food Lion

Engaging video projects to capture the Food Lion identity, the Southeastern grocer focused on creating access to high quality produce and supporting their communities.